Your Next Chapter Of Growth.

We help brands operating at the intersection of technology and finance overcome limitations, navigate regulatory hurdles, and crack the code on mass appeal.

brands We've worked on

From niche to mainstream:
Redefining growth.

Your product resonates with the early adopters, the technically fluent, the true believers. But now growth has plateaued, and the path forward requires reaching people who don't live and breathe the same air you do. That's where we come in.

01

Strategy

We break down your offering with a fresh set of eyes, pitting teams that speak your language against others who don’t. We identify who you’re for and more importantly, who else you could be for. Then we find the human story inside the technical architecture, the practical benefit inside the protocol.

02

Creative

We translate complex fintech and crypto products into narratives that click with new sets of audiences, stripping away the jargon without dumbing down the innovation. Through thoughtful design, we help people understand why they should care before they understand how it works and what they need.

03

Activation

Through a series of meticulously executed campaigns, we put our strategy to work, earning you the audience you deserve. Whether you're a DeFi platform ready to court institutional investors or a payments infrastructure looking to break into enterprise, we help you cross the chasm from niche darling to household name.

We've had a years-long working relationship with Sid and his team. Our ongoing engagement with them has been an absolute breeze. They've made yearly specialist media deployments for us a no-brainer, as we're able to drive traffic from niche Finance-based channels into our various projects and campaigns to drive overall corporate objectives. Thank you!

WGN has been able to do for us what no other media agency has been able to. Get us consistent paid media traffic from mainstream ad platforms where crypto and trading ads remain highly restrictive and regulated.

In a space where policies are grey, the team has been able to provide black-and-white clarity to requirements, working directly on our behalf with multiple channels and partners to meet specific targets for our activities. If you need crypto trading marketing experts, then you need not look further.


WGN has helped us with our upcoming BNPL initiatives by taking charge of writing sensible communications that effectively convey our product differentiators in an otherwise crowded space. They've also thoughtfully been terrific, from giving appropriate and strategically sound counsel on our go-to-market and launch plans to
developing app-screen designs for our upcoming app.

I had the absolute pleasure of working with Akhil on a major event for MetaMask and Infura in India, and he was just fantastic. Akhil curated an amazing lineup of local creatives, artists, and designers who really brought India’s culture and creativity to life at the event. It was no small feat—he found people who could tell the story of India as a launchpad for tech and innovation, and the impact was huge. Hundreds of people came together to celebrate this vision, and Akhil’s contributions truly set the tone.

In an industry where trust is everything and regulation is evolving, the brands that win are the ones that earn their audience's confidence day after day.

Wouldn’t you rather see your brand grow 20% month-over-month for years than 500% once and then watch it all evaporate?

Founded by Founders.

WGN was a result of not just a market gap, but a need of our own. We've built, sold, and even failed at startups giving us the kind of depth and breadth of experience needed to conquer new ground for you.

Our team’s collective exposure spans early-stage Web3 projects to established tech brands, and everything in between. We’ve helped numerous clients expand their presence online, and through immersive events.

Our 2 Cents for Free.

April 25, 2023
Sid Kapur

List of Top Crypto Communities on Discord (Updated April 2023)

The complete crypto Discord directories in Singapore

August 10, 2022
Sid Kapur

Should You Continue to Spend on Advertising More During a Crypto "Recession"?

2022 has been a rough year for the crypto sector, with finance and crypto experts expecting this to be a long crypto winter.